Non-local Student Admissions

Business

Higher Diploma in Retail and E-Commerce Management

Full-time S6 or above Higher Diploma

Programme Code BA114064

Higher Diploma in Retail and E-Commerce Management

Programme Edges

Workplace Experience

Students participate industrial attachment in relevant field, enabling them to comprehend industry advancements and develop practical skills and professional attributes.

New Retail Store Operation Practices

Students can apply knowledge in real-world online and offline store operation scenarios arranged by the industry.

Professional Certification Boost

Obtain certifications to enhance employment competitiveness.

Workplace Experience

Students participate industrial attachment in relevant field, enabling them to comprehend industry advancements and develop practical skills and professional attributes.

New Retail Store Operation Practices

Students can apply knowledge in real-world online and offline store operation scenarios arranged by the industry.

Professional Certification Boost

Obtain certifications to enhance employment competitiveness.

Basic Information

This programme prepares students for careers in retail and e-commerce. In collaboration with industry partners, a dedicated training centre offers practical learning in retail management, including integrated online-offline operations and livestreaming applications. The curriculum is designed to equip students with current industry knowledge and hands-on experience, enhancing their competitiveness for further education and employment opportunities in a rapidly evolving market.

Mode of Study Full-time

Duration of Study 2 Years

Offering Campus(es) / Venue(s)

IVE (Haking Wong)

Programme Stream

The programme offers two streams (Retail and E-commerce) at the final year. Students will opt to study in either stream in the 4^th - 5^th semesters. The streaming criteria are based on (i) the number of places available in specific stream, (ii) the choice of students and (iii) their academic performance.

Professional Recognition

Students may join the Hong Kong Institute of Marketing as Student Member.

The programme is the Associate Member of Hong Kong Retail Management Association.

Remarks

The programme information is applicable to local applicants. For non-local applicants, please visit here.
Students may be required to attend classes on other VTC campuses. VTC reserves the right to cancel any programme, revise programme title, content or change the offering institute(s) / campus(es) / class venue(s) if circumstances so warrant.

Entrance Requirements

HKDSE

Chinese Language 2

English Language 2

Core/Elective Subject 2

VTC Diploma of Foundation Studies; OR
VTC Diploma of Vocational Education / VTC Diploma of Vocational Baccalaureate; OR
Diploma Yi Jin / Diploma of Applied Education; OR
Relevant and substantial work experience and/or prior qualification(s) obtained in or outside Hong Kong (e.g. assessed through recognition of prior learning and credit accumulation and transfer), with demonstrated ability to undertake sub-degree education; OR
Equivalent

Remarks

Applicants can use HKDSE Applied Learning (ApL) subjects (except ApL Chinese) for admission purpose. An "Attained", "Attained with Distinction (I)" and "Attained with Distinction (II)" in an ApL subject (Category B subjects) are regarded as equivalent to an HKDSE subject at "Level 2", "Level 3" and "Level 4" respectively for admission purpose.
For 2024 HKDSE and before, a "Grade D or E" and a "Grade C or above" in an HKDSE Other Language subject (Category C subjects) are regarded as equivalent to an HKDSE subject at "Level 2" and "Level 3" respectively; From 2025 HKDSE onwards, Language Proficiency Level A2 or above in French / German / Spanish, N3 or above in Japanese and TOPIK II: Grade 3 or above in Korean are also recognised as one of the five HKDSE subjects in fulfilling the general entrance requirement. Recognition of Urdu Language subject in 2026 HKDSE Other Language subject (Category C subjects) will be announced later. For details, please click here. One Other Language subject can be counted for admission purpose.
An "Attained" in HKDSE Citizenship and Social Development is regarded as equivalent to an HKDSE subject at "Level 2" for admission purpose.
If one of the five HKDSE subjects is Citizenship and Social Development, the general entrance requirement would become "Attained" for Citizenship and Social Development and Level 2 or above in four other HKDSE subjects including Chinese Language and English Language. Besides, Level 2 or above in Mathematics Extended Part (Module 1 or Module 2) is also recognised as one of the five HKDSE subjects in fulfilling the general entrance requirement. If applicants have taken both Module 1 and Module 2, either one of the modules (with a higher level) will be counted for admission purpose.
Applicable to holders of Diploma in Vocational Education / Diploma of Vocational Education (DVE) (students admitted to DVE in AY2017/18 or before are required to complete prescribed further studies modules).
Upon completion of the Diploma of Vocational Baccalaureate (DVB) programmes, students can progress to Higher Diploma programmes in VTC, subject to their BTEC and IGCSE results.
Applications with work experience and/or prior qualification(s) submitted will be assessed individually by the departments concerned.

Articulation / Employment

Articulation

Graduates may pursue relevant Degrees locally or overseas. They may also apply for admission to the top-up Degree programmes in Hong Kong offered by the following university in collaboration with the School for Higher and Professional Education (SHAPE):

Northumbria University, UK: BSc (Hons) in Global Business Management^#
[Not applicable to Mainland students]

^# It is a matter of discretion for individual employers to recognise any qualification to which this course may lead. Please refer to the corresponding programme page in the website of SHAPE for the registered course no.

Career Prospects

Graduates may be employed in a wide range of retail and e-commerce related roles. Apart from working as retail management trainee, e-commerce executive, retail merchandiser, digital marketing officer, shopping mall officer, retail marketing officer, etc. in different organisations, students may even choose to start their own e-store or retail business after graduation.

Curriculum

Economics
Integrated E-Commerce Management
Quantitative Analysis for Business
Retail and e-Tail Fundamentals
Vocational Chinese Communication: Putonghua Conversation and Reports
Essential Workplace Communication: Effective Oral Interaction
Whole Person Development - MindShift: Achieving Personal Growth & Effectiveness
IT Essentials - Business
Work-integrated Learning*

Accounting
Business Data Analytics
Fundamentals of Management
Internet Marketing Practices
Live Commerce with Design Thinking
Marketing Essentials
Essential Workplace Communication: Digital Written Correspondence
Whole Person Development - Collaboration, Teamwork & Social Engagement

Digital Media Practices
Global Merchandising
Live Commerce with Design Thinking
Enrichment Module A
Professional Workplace Communication: Storytelling and Job Search
Whole Person Development - Enhancing Competencies in the 21st Century Workplace

Higher Diploma in Retail and E-Commerce Management (Retail Stream)

Modern Mall Management
Sales and Customer Experience Management
Store Operations Management
Visual Merchandising
Enrichment Module B
Final Year Project
Professional Workplace Communication: Proposal and Report Writing
Work-integrated Learning*

Higher Diploma in Retail and E-Commerce Management (E-commerce Stream)

Customer Relationship Management and Analytics
Digital Marketing
Security in E-Commerce Operation
Strategy and Project Management in E-Commerce
Enrichment Module B
Final Year Project
Professional Workplace Communication: Proposal and Report Writing
Work-integrated Learning*

Higher Diploma in Retail and E-Commerce Management (Retail Stream)

Contemporary Store Operation
Innovative Supply Chain
Legal Practices of Retail
Retail Branding and Communications
Final Year Project
Vocational Chinese Communication: Putonghua Presentations and Promotional Text Writing
Professional Workplace Communication: Pitching and Persuasive Presentation
Work-integrated Learning*

Higher Diploma in Retail and E-Commerce Management (E-commerce Stream)

Contemporary e-store Operation
Innovative Supply Chain Management
Legal and Ethical Aspects in E-Commerce
Social Media Marketing and Social Commerce
Final Year Project
Vocational Chinese Communication: Putonghua Presentations and Promotional Text Writing
Professional Workplace Communication: Pitching and Persuasive Presentation
Work-integrated Learning*

Remarks

Depending on the job nature and study programmes, Work-integrated Learning will be arranged at an appropriate time during the period of study.

Tuition Fees

The tuition fees for the AY2025/26 is listed below for reference. The tuition fees for AY2026/27 will be announced at a later stage.

1st Year Tuition Fees (HK$)

$32,500

2nd Year Tuition Fees (HK$)

$32,500

Remarks

The study duration of Higher Diploma programmes is normally 2 years. The tuition fee is payable in two installments each year.
In addition to tuition fees, students will be required to pay other fees, such as caution money and students’ union annual fees. Students of Higher Diploma programmes will be required to pay the study package fees for Chinese & Putonghua modules.
Some students may be required to study bridging modules or enhancement programmes to support their study; or to attend additional training, industrial attachments, public examinations for which separate fees will be charged.
Tuition fees are subject to annual review. The tuition fee levels for 2nd Year will be reviewed subject to inflationary adjustments and other relevant factors.
The information listed above is only applicable to local students.

Programme Highlights

Collaboration with the industry parters for practical experience in online & offline store operations

Students collaborate with various retail and e-commerce businesses partners to operate their own online and offline store operations, putting the theories they have learned into practice. The curriculum is developed with reference to standards set by industry certification bodies. Students can participate in international and regional examinations to obtain multiple certificates or professional qualifications.

Participate in various exchange activities to broaden horizons

Through participation in subject-related exchange activities, engage with e-commerce businesses and educational institutions in Mainland and overseas.