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Degree Programmes
Self-financed Programmes

Bachelor of Arts (Honours) in Public Relations and International Events Management (Medium of Instruction: Chinese (Putonghua))

Programme code MH125110

The following section presents the programme information offered in September 2024. Programme information for AY 2025/26 will be announced in early November 2024.
Career Prospects
Graduates may be employed in public relations, corporate communications, advertising and marketing for profit and non-profit organisations. Employment opportunities include executive positions in but not limited to public relations, advertising, corporate communications, marketing, event management, media planning, buying and sales, investor relations, publicists, customer relations, community relations, copywriting, translation and corporate brand management.