- Admission
- S6 Full time
- Degree
- Applied Science-Oriented Degree Programmes
- Bachelor of Arts (Honours) in Digital Advertising
Bachelor of Arts (Honours) in Digital Advertising
DS125111
The following section presents the programme information offered in September 2023. Application information for AY 2024/25 will be announced in early November 2023.
Curriculum | Year 3 : - Digital Marketing
- Design Studio 1 in Digital Era
- Design Studio 2 in Digital Era
- Data Analytics, ROI & Reporting
- Programme Elective 2
- GE Core Module: English for Academic Studies 2
- GE Core Module: English for Professional Purposes
- GE Core Module: Chinese 2
- GE Elective Module 2
- Work Integrated Learning
Year 4 : - Design Management
- Crowdsourcing & Platform Business
- Design Studio 3 in Digital Era
- Final Design Studio
- Dissertation 1
- Dissertation 2
- Programme Elective 3
- GE Elective Module 3
- GE Elective Module 4
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