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Business Administration Discipline
Self-financed Programmes

Higher Diploma in Customer Services for Aviation and Passenger Transport

Programme code BA124005

The following section presents the programme information offered in September 2018. Information of programmes to be offered in academic year 2019/20 will be announced in late November 2018.
Duration of Study
2 Years
Mode of Study
Offering Campus(es) / Venue(s)
IVE (Tsing Yi)
Entrance Requirements
Five HKDSE subjects at Level 2 or above, including English Language and Chinese Language; OR VTC Foundation Diploma (Level 3) / Diploma of Foundation Studies; OR VTC Diploma in Vocational Education / Diploma of Vocational Education; OR Yi Jin Diploma / Diploma Yi Jin; OR Equivalent.
Remarks :
  1. An "Attained", "Attained with Distinction (I)" and "Attained with Distinction (II)" in an HKDSE Applied Learning (ApL) subject (Category B subjects) are regarded as equivalent to an HKDSE subject at "Level 2", "Level 3" and "Level 4" respectively, and a maximum of two ApL subjects (excluding ApL(C)) can be counted for admission purpose.
  2. A "Grade D or E" and a "Grade C or above" in an HKDSE Other Language subject (Category C subjects) are regarded as equivalent to an HKDSE subject at "Level 2" and "Level 3" respectively, and one Other Language subject can be counted for admission purpose.
  3. Holders of Diploma in Vocational Education / Diploma of Vocational Education (DVE) award upon successful completion of prescribed modules are eligible to apply for Higher Diploma Programmes.
  4. Applicants may be required to attend an interview.
Programme Aims
This programme aims to provide students with a solid foundation of various business operations and practices in aviation, airline, airport and passenger transport industry (e.g. rail, bus and cruise). It also enables students to establish a correct and positive attitude to customers and customer services, and acquire the necessary skills and tools to deliver quality customer services.
The programme is also designed with an emphasis on generic and language training, whole-person development and workplace experience to better prepare students for further students and employment after graduation.
Career Prospects
Graduates can have a wide range of career in the field of either "passenger transport", including :
flight attendant, customer service officer (landside / airside), airport service assistant, ramp control officer, cruise ambassador, airline marketing officer, passenger sales executive, bus service coordinator, train ambassador and station control officer;
or "customer services management", including :
retail operation trainee, call center operation trainee, customer service representative, customer care officer, tele-sales executive, supervisory trainee in various industries.
Graduates can apply for top-up degree programmes offered by local and overseas universities or receive exemptions from them. In particular, graduates can apply for admission to the following programmes jointly run by School for Higher and Professional Education (SHAPE) and universities:
  1. Sheffield Hallam University, UK : BA (Hons) Business Management#
  2. University of Northumbria at Newcastle, UK : BA (Hons) International Business Management#
  3. University of Northumbria at Newcastle, UK : BA (Hons) International Hospitality and Tourism Management#

# It is a matter of discretion for individual employers to recognize any qualification to which this course may lead. Please refer to the corresponding programme page in the website of SHAPE for the registered course no.
Professional Recognition
The programme has maintained close contact with the passenger transport industry. We regularly invite guest speakers from industry and arrange aviation-related workplace attachments for students.
VTC reserves the right to cancel any programme, revise programme title, content or change the offering institute(s) / campus(es) / class venue(s) if circumstances so warrant.